Yahoo! Inc. is an american international net corporation headquartered in Sunnyvale, California. it’s globally familiar for its internet portal, programme Yahoo Search, and connected services, together with Yahoo Directory, Yahoo Mail, Yahoo News, Yahoo Finance, Yahoo teams, Yahoo Answers, advertising, on-line mapping, video sharing, fantasy sports and its social media website. it’s one in all the foremost standard sites within the u. s.. per news sources, roughly 700 million folks visit Yahoo websites each month. Yahoo itself claims it attracts “more than 0.5 a billion customers each month in additional than thirty languages.”
Yahoo was supported by Kraut principle and David Filo in Jan one994 and was incorporated on March 1, 1995. On July 16, 2012, former Google government Marissa Mayer was named as Yahoo chief executive officer and President, effective July seventeen, 2012.
According to comScore, Yahoo throughout July 2013 surpassed Google on the quantity of u. s. guests to its internet sites for the first time since could 2011, set at 196 million u. s. guests, having inflated by 21 p.c during a year.
Yahoo has simply noninheritable Meh Labs, the startup behind a self-destroy electronic messaging app referred to as Blink and a location arrival app called fate. And, like numerous Yahoo acquisitions before it, the technical school big intends to finish off each apps within the coming weeks.
Blink, that launched a few year past, may be a direct challenger to alternative mobile electronic messaging merchandise like WhatsApp and Snapchat, and therefore the acquisition may be a robust sign that Yahoo chief executive officer Marissa Mayer refuses to be left behind within the heated mobile messaging war being waged by competitors like Facebook. even as Facebook did with its $19 billion acquisition of WhatsApp and $3 billion bid for Snapchat, Yahoo has been on a shopping for spree recently, snapping up tiny startups that ar engaged on trendy new technology. however there’s a giant distinction between Mayer’s strategy and therefore the one espoused by Facebook chief executive officer Mark Zuckerberg.