Home Top News How Greggs Turned Google Logo Disaster Into a PR Positive

How Greggs Turned Google Logo Disaster Into a PR Positive

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The store company was left red-faced once an offensive spoof of its emblem appeared on its Google profile.

A catchword reading “providing s*** to scum for 70 years” appeared higher than the baker’s Google profile nowadays, though it had disappeared by the late afternoon.

But the baker’s smart social media team WHO were proscribed the PR nightmare as individuals instantly took to Twitter to voice their concerns responded in vogue.

With a series of funny and humorous tweets the baker managed to show the difficulty into a social media positive.And once the debacle was sorted, the team denote a picture of sausage rolls ordered dead set spell Google, saying: “Aaaand relax! perhaps those kind of us @GoogleUK could provide U.S.A. the doodle tomorrow?”The post was retweeted over five hundred times.

The logo was hosted by the web site Uncyclopedia, that reveals it absolutely was uploaded by a user known as Romartus this morning. A Greggs interpreter said: “We area unit responsive to the abusive emblem and have created a proper grievance to Google and asked them to rectify this as a matter of urgency.”

Both Greggs and Google failed to appear to be too involved concerning the incident, with the businesses exchanging jokes on Twitter.


Although it did initially post on its official Twitter feed to say it was aware of the change and was speaking to Google about it, the baker tweeted at users who spotted the logo: “All publicity is good publicity? That’s what they say isn’t it? *weeps alone in a corner*”.

In another it said: “We’ve been working with Google all morning to try and fix it! Hopefully get it sorted soon!!”